Price and Lead Time Decisions in a Dual-Channel Supply Chain with Traditional and Online Sales Channels Considering Centralized and Decentralized Conditions and Transportation Modes

نویسندگان

چکیده

با رشد سریع فناوری اطلاعات، تولیدکنندگان که در گذشته فقط به‌صورت سنتی و از طریق خرده‌فروشان محصولات خود را عرضه می‌کردند، می‌توانند مستقیم آنلاین نیز کنند. این پژوهش، یک زنجیره تأمین دو­کاناله شامل تولیدکننده خرده‌فروش نظر گرفته است آن می‌تواند دو کانال به فروش برساند. فرض می‌­شود محصول روش حمل درنتیجه زمان تحویل متفاوت ‌می‌کند قاعدتاً روی تقاضای یکدیگر تأثیر می‌گذارد. موردنظر ابتدا حالت غیرمتمرکز رهبری استفاده رویکرد استکلبرگ مدل‌سازی شده متغیرهای تصمیم کلیدی قیمت کانال‌های زمان‌های تعیین می‌شود؛ سپس می‌شود تصمیمات به‌طور یکپارچه متمرکز اتخاذ آنچه موجب نوآوری منحصربه‌فرد شدن پژوهش می­شود، وجود رقابت بین آن‌ها همچنین است. مثال‌های عددی ارائه­شده نشان می‌دهد یکپارچگی هماهنگی نفع تمام اعضای میزان زیادی سود کل افزایش می‌دهد.

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ژورنال

عنوان ژورنال: ???????? ?????? ?????

سال: 2022

ISSN: ['2251-6069', '2645-4157']

DOI: https://doi.org/10.52547/jimp.12.135